Amy Somerville wanted to create a three tiered campaign that focused on the Decorex exhibition – one of the largest interior design exhibitions held in the UK which displays the work of emerging talent.
Our customer had already committed to having a stand at the exhibition and wanted a print campaign to compliment this effort, raise profile and ultimately increase sales.
After meeting with our client to discuss the best approach we created a brochure which was mailed to our clients customer base to inform them that they would be present at Decorex. We also printed a wallet with company info for our client to hand out at the exhibition and a follow-up flyer which was mailed 6 weeks after the event to those they met there.
Amy Somerville experienced a boost in sales as a result of this well considered, and thoughtfully constructed campaign.